Tag
Needs
3 related notes
Products, Goods, and What Customers Actually BuyProducts organize capabilities for use; market offerings specify what is exchanged. This essay separates products, goods, services, commodities, and offerings, then connects them to needs and outcomes.↗
User Intent, Brand, and Product FitUser intent belongs to the demand side, products carry supply capabilities, and brands connect discovery, expectation, and trust. Fit emerges through use, outcomes, and revision.↗
Needs: Conditions, Motivation, and Market DemandA need links a person, a situation, an outcome, and a required condition. This essay separates needs from wants, demand, intentions, requirements, and products, and places Maslow's hierarchy in context.↗